Scroll LinkedIn for ten seconds and you’ll see two patterns:
Hooks that whisper instead of punch.
Stories that meander instead of land.
The cure isn’t more content; it’s harder-to-ignore content - copy that seizes attention in line 1, carries momentum, and ends with a jolt of “save + share.” The slides I teach from spell this out: strong hooks show specific benefit, spark emotion, and use action language, while weak ones drown in vagueness and clichés .
AI can manufacture that punch on cue - if you feed it the right briefs. Below is my end-to-end playbook: hook science, battle-tested frameworks, and three prompting recipes you can copy-paste today.